Now kids can truly color their world.

We all know for kids, bigger is always better. So why limit them to 8×11 coloring books and regular paper? With the Crayola Color & Erase Mat, kids can engage in less-mess, bright, and colorful playtime.

The large, reusable mat’s surface measures 2 feet by 3 feet, so there’s tons of room for your little artist to get creative. Kids can create super fun Crayola masterpieces directly on to this mat with Crayola’s ColorPop markers, then wipe them away with the included water tool, and start all over.

Crayola’s Color Pop markers make bold colors that let kids’ creations stand out. The ink also wipes away very easily with water, so you won’t be scrubbing with tons of elbow grease to give kids a brand new blank canvas. Kids can draw customized scenes on the play mat for their cars, dolls, action figures, etc., and play out fun scenarios using the ultimate tool: imagination.

After you erase and clean up, the mat rolls up easily for storage, so you don’t have to leave it out in your playroom—or living room or dining room or maybe outside or wherever else you ended up today because the kids aren’t in school for summer vacay and life is chaos now.

You can also take the super lightweight mat with you on the go since it rolls up and takes up very little space in the car. Kids can even play in the car, allowing for extended artistic creativity time. Plus, you don’t have to drag coloring books and all those art supplies along in addition to your mat—just pack up your ColorPop markers and eraser tool and go!

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.

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