Toys like Nothin’ But Paper UNO from Mattel, Real Rigs Recycling Truck from Kid Trax; and Mr. Potato Head Goes Green from Hasbro help kids celebrate Earth Day. | Source: Mattel/Kid Trax/Hasbro/the Toy Insider

On April 22, people around the world will celebrate Earth Day, the annual call for action in the fight for environmental protection. Traditionally, the toy industry has had some struggles with the environment as the core business operates in a world of paper and plastic — but that’s changing rapidly! In recent years, companies including Hasbro, Mattel, MGA Entertainment, Spin Master, VTech/LeapFrog, and ZURU have forged alliances with TerraCycle to make the recycling of well-loved toys and games easier for families across the U.S. and around the world.

In the past few years, toy companies have made great strides to eliminate waste in packaging and to shift production toward sustainability and offsetting the carbon footprint. That means that many new toys and games are now produced using bioplastics with roots in nature, such as sugar cane for plastics and soy-based ink for paper components and packaging. Even many wooden toys are now produced from trees grown in managed forests.

To celebrate Earth Day 2021, we rounded up nearly two dozen new toys and games that honor the environment, whether through sustainable sourcing or teaching kids about green energy and recycling, and more. Check them all out below!

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is editor-in-chief of The Toy Book, a senior editor at The Toy Insider and The Pop Insider, and editor of the Toy Report, the Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a senior editor and moved up the ranks to deputy editor and editor-in-chief.