One of the hottest toys of the ’90s and ’00s is making a comeback with a fresh new look.

Furby, the phenomenon from Hasbro that took over the world upon its release in 1998, has returned just in time for its 25th anniversary. With a history of disrupting pop culture and the toy aisle, Furby will inspire a new generation of kids to be themselves.

Recommended for kids ages 6 and up, this interactive toy features five voice-activated modes and more than 600 responses to discover, including lights, sounds, and 10 unique songs. Kids can use five different commands — “Dance Party,” “Cop Cat,” “Tell My Fortune,” “Let’s Chill,” and “Lightshow” — to get reactions from the fuzzy friend.

The new Furby also responds to hugs, pats, belly tickles, shaking, and feeding of its pretend pizza charm. Kids can care for Furby by feeding it, combing its furhawk, and dressing it up with the included clip-on beads and fashion accessories that kids can wear, too. The more kids play with Furby, the more reactions they can unlock. This fuzzy, chatty, and curious little creature will remind kids that they can be their hilarious, wacky, perfectly imperfect selves. As Furby would say, “Dah-no-lah” (Party time!).

The next era of the cute, cool, and weird Furby interactive toy is available now in two colors — purple and coral — on Amazon. It will launch at all major retailers starting on July 15 for $69.99.

About the author

Maggie Dougherty

Maggie Dougherty

Maggie Dougherty is an editorial intern at Adventure Media & Events. She is a senior at Iona University in New Rochelle, New York, where she studies digital media and production. In her free time, Maggie can be found watching Conan O’Brien videos on YouTube, reading biographies of Lyndon B. Johnson, or listening to the Succession soundtrack.