All parents know that stepping on LEGO bricks is an experience like no other. Now kids can get a taste of their own medicine by stepping on LEGOs all day long with a new line of LEGO sneakers from Adidas.
Launching in March, the new collection will feature designs inspired by LEGO Dots and LEGO Ninjago.
The Adidas x LEGO Dots collection will include apparel, sneakers, socks, and accessories in colorful patterns to showcase the endless creative potential of kids, just like the customizable LEGO Dots toys that kids can use to build wearable jewelry.
The Adidas x LEGO Ninjago collection will include apparel, sneakers, and socks with more solid colors and graphic designs to showcase the ninja-themed brand. It will also include special anniversary items to celebrate 10 years of LEGO Ninjago.
The partnership between Adidas and The LEGO Group began with the AZX800 sneakers last September. The new items will be available to Adidas Creative Club members starting on March 1 and to the general public on March 4 through adidas.com/lego.