These edgy students are ready to step out of the shadows. | Source: MGA Entertainment

MGA Entertainment’s edgy, new doll line is stepping out of the shadows to stir up a high school rivalry with Rainbow High.

The students of Shadow High embody the other half of the Rainbow, featuring an assortment of six dolls in grayscale tones with a touch of iridescent shine and subtle rainbow details. The Shadow High students stay in line with the creative and inclusive values of their colorful Rainbow High counterparts, but with their own aesthetically different and shadowy twist.

Shadow High Series 1 Luna Madison Doll | Source: MGA Entertainment

The students of Shadow High include Natasha Zima, with a cosmetic chemistry focus; Heather Grayson, with a special effects makeup focus; Ash Silverstone, with an audio and visual effects focus; Nicole Steel, with an installation focus; Luna Madison, with a film focus; and Shanelle Onyx, with a couture fashion design focus. The dolls are fully articulated, including their arms and legs, and each doll comes with two outfits.

Related: The Rainbow High Pacific Coast Dolls Are Always Ready for Fun In the Sun

Like the Rainbow High dolls, this collection features themes of confidence and self-expression. The packaging will mirror that of Rainbow High as well, but with a twist — as though Shadow High hacked Rainbow High’s brand block on shelves. Fans can also get to know the Shadow High students better in season three of the Rainbow High YouTube series. In the series, the Shadow High students are tired of the Rainbow High kids winning everything, and they are determined to break out of the shadows to bring their arts school to light.

The Shadow High dolls are available to preorder now at major retailers for $29.99-79.99. These students may thrive in the shadows, but they always let their true colors shine. 

About the author

Jackie Cucco

Jackie Cucco

Jackie Cucco is the senior editor of The Toy Insider, The Toy Book, and The Pop Insider. She covers toy trends, pop culture, and entertainment news, and makes appearances on national and regional outlets, including CBS, WPIX, News 12, and more. Jackie spends her time watching horror movies and working her way through every Stephen King novel out there.