Source: Nickelodeon

Though World Hunger Day was observed on May 28, taking action against food insecurity is a daily fight for many families around the world.

Coming to their aid this year is a certain porous, yellow sponge with a cooking rep and pep in his step: Nickelodeon’s iconic SpongeBob SquarePants.

He’s not only serving up smiles, but also real food to kids in need in partnership with The Eleanor Crook Foundation and LifePack through the SpongeBob: Krusty Cook-Off app. Running through July 9, players can purchase two new limited-time bundles in the game and the proceeds will go directly toward acquiring Ready to Use Therapeutic Food (RUTF) — a peanut butter paste packed with vitamins — in Eastern Africa.

‘SpongeBob: Krusty Cook-Off’ Life Packs | Source: Nickelodeon

In the game, players can visit famous SpongeBob landmarks like the Krusty Krab, customize outfits for their favorite characters, and design their own versions of Bikini Bottom’s seven restaurants. Players cook up grub across 400 story levels on their journey to be the best fry cook under the sea, and now with the LifePack bundles can help provide nutritious food to hungry kids.

Related: Nickelodeon’s ‘BeatBuds: Let’s Jam!’ Series is Ready to Rock and Roll in June

Every 25 cents raised through LifePack provides one RUTF packet to a kid in need. Each purchase of the new starter bundle of 75 gems secures enough RUTF to treat a kid for two days, while a bundle that grants 100 gems and four power-ups can treat a kid for a whole week.

Kids can download SpongeBob: Krusty Cook-Off on the App Store and Google Play.

About the author

Ria Malatesta

Ria Malatesta

Ria Malatesta is an editorial intern at Adventure Publishing Group. When she’s not writing for the Toy Book, the Toy Insider, or the Pop Insider, she’s scouring Marvel fandom pages and patiently awaiting new episodes of Attack on Titan. She can also be found doodling in the margins of a notebook, cheffing it up in the kitchen, or settling down with a good horror movie marathon.