IMG_0037Last night, the Toy Industry Association (TIA) announced the 2017 Toy of the Year award winners at the 17th annual Toy of the Year Awards and Toy Industry Hall of Fame induction ceremony, hosted at The Intrepid Sea, Air & Space Museum in New York City.

LEGO Friends Amusement Park Roller Coaster won the Toy of the Year award, and Pop!, from Funko, won the People’s Choice award.

Winners in each of the other 14 categories include:

Action Figure of the Year
DC Super Hero Girls Action Figure Assortment (Mattel)

Active/Outdoor Toy of the Year
Bunch O Balloons (Zuru)

Activity Toy of the Year
Crayola Air Marker Sprayer (Crayola)

Collectible of the Year
Pop! Vinyl (Funko)

Construction Toy of the Year
LEGO Friends Amusement Park Roller Coaster (LEGO Systems)

Doll of the Year
Barbie Fashionista Doll (Mattel)

Game of the Year
Yeti in My Spaghetti (PlayMonster)

Infant/Preschool Toy of the Year
Doc McStuffins Toy Hospital Care Cart (Just Play)

Innovative Toy of the Year
Hatchimals (Spin Master)

License of the Year
Paw Patrol (Spin Master)

Rookie of the Year
3DoodlerStart Essentials Pen Set (WobbleWorks)

Specialty Toy of the Year
LEGO Disney Castle (LEGO Systems)

Tech Toy of the Year
CodeGamer (Thames & Kosmos)

Vehicle of the Year
Air Hogs Star Wars X-Wing vs. Death Star – Rebel Assault (Spin Master)

Known as the “Oscars” of the toy industry, the TOTY Awards ceremony annually attracts hundreds of global toy executives and guests. Several new categories were introduced for this year’s program, including Action Figure of the Year, Collectible of the Year, Construction Toy of the Year, Doll of the Year, Rookie of the Year, and Vehicle of the Year. Additionally, a more transparent and efficient judging process was used to determine the finalists. Winners in each category were selected based on votes from toy retailers (mass and specialty), media, TIA members, and consumers. The “People’s Choice” award winner was selected solely by consumer votes cast at

Winners were selected from a pool of 700 finalists that were nominated by 25 judges, including toy and play experts, retailers, academics, and journalists.

The TOTY Awards serve as the official kick off to the 114th North American International Toy Fair and support the philanthropic work of the Toy Industry Foundation.

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @hashtagtrendy.