Toy Insider’s Chief Toy Officer Laurie Schacht joined CBS 11 in Houston to talk about the hot toys that have gone viral on TikTok. For more on the items featured in this segment, check out the product notes below, and for a rundown of the best toys, games, and gifts of the season, check out our complete Toy Insider Holiday Gift Guide.


DANNY GO! COLOR BEAT DRUMSTICKS

Like Danny Go, kids can move to the beat with musical drumsticks covered in soft foam with plastic handles. Kids can press the buttons to choose from six bright colors, 16 sound effects, and three songs from the show.

Product Facts

  • MSRP:
  • $24.97
  • Age:
  • 3+

Buy Now

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JELLY BANDS

Kids can customize scented, stretchy, and fashionable bracelet bands with more than 200 charms and beads.

Product Facts

  • MSRP:
  • $14.99
  • Age:
  • 4+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

GUI GUI

Inspired by beauty brands, this elevated, collectible slime features a layered unboxing experience, unique textures, a hidden surprise figure, and sweet scents. Kids can choose from four textures: gloss, clear, butter, and cloud.

Product Facts

  • MSRP:
  • $9.99-19.99
  • Age:
  • 6+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

BRATZ STYLIN’ DOLLS

These articulated fashion dolls feature bold new outfits, matching jewelry, and long, brushable hair. Each comes with an oversized kids’ T-shirt, featuring the same graphic design as the doll’s top.

Product Facts

  • MSRP:
  • $32.99 each
  • Age:
  • 6+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

MINI BRANDS FILL THE FRIDGE PLAYSET

Inspired by the viral fridge restocking trend, this playset includes a mini fridge, exclusive minis, magnets, and more. It also features a working UV light.

Product Facts

  • MSRP:
  • $19.99
  • Age:
  • 8+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

Battery Requirements

Energizer is the official battery partner of The Toy Insider.
  • Type:
  • AG13
  • Quantity:
  • 3

About the author

Bill Reese

Bill Reese

Bill Reese is Director of Operations at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah. ↙️↙️↙️

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