ZURU’s 5 Surprise Mini Fashion | Source: ZURU/The Toy Insider

Calling all budding fashionistas!

ZURU is breaking out the high style for a runway-ready new assortment of micro collectibles packed inside each new 5 Surprise capsule.

5 Surprise Mini Fashion launches exclusively at Walmart stores in the U.S. on Dec. 26. The new range features more than 40 real fabric fashion bags and accessories for kids to collect. More than two dozen fully functional handbags and clutch purses are in the assortment, each featuring soft fabric construction with fine details and stitching. The surprise accessories include pretend makeup, sunglasses, jewelry, and stickers — all of which are perfectly sized to play well with any fashion dolls that kids may have at home.

ZURU’s 5 Surprise Mini Fashion | Source: The Toy Insider

Related: 2021 Top Toy Trends: Going Viral

The latest 5 Surprise capsules are of a new, eco-friendly design that’s simpler when compared to the previous 5 Surprise assortments. The individual compartments have been eliminated, as have the plastic wrappers that contained the toys. The two-part, round capsules are now made from certified recycled plastic and come wrapped in a PET-based film. The surprises in each capsule are encased in paper baggies. The new packaging is part of ZURU’s overarching commitment to building a sustainable future.

At launch, the Mini Fashion collection includes 25 real fabric fashion bags, including two rare bags, and accessories. Each collectible capsule carries an MSRP of $9.99.

They make perfect stocking stuffers, so happy hunting!

About the author

James Zahn

James Zahn

James Zahn, AKA The Rock Father, is Editor-in-Chief of The Toy Book, a Senior Editor at The Toy Insider and The Pop Insider, and Editor of The Toy Report, The Toy Book‘s weekly industry newsletter. As a pop culture and toy industry expert, Zahn has appeared as a panelist and guest at events including Comic-Con International: San Diego (SDCC) Wizard World Chicago, and the ASTRA Marketplace & Academy. Zahn has more than 30 years of experience in the entertainment, retail, and publishing industries, and is frequently called upon to offer expert commentary for publications such as Forbes, Marketwatch, the Wall Street Journal, the New York Times, USA Today, Reuters, the Washington Post, and more. James has appeared on History Channel’s Modern Marvels, was interviewed by Larry King and Anderson Cooper, and has been seen on Yahoo! Finance, CNN, CNBC, FOX Business, NBC, ABC, CBS, WGN, The CW, and more. Zahn joined the Adventure Media & Events family in 2016, initially serving as a member of the Parent Advisory Board after penning articles for the Netflix Stream Team, Fandango Family, PBS KIDS, Sprout Parents (now Universal Kids), PopSugar, and Chicago Parent. He eventually joined the company full time as a Senior Editor and moved up the ranks to Deputy Editor and Editor-in-Chief.

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