Toy Insider Editor-in-Chief Ali Mierzejewski joined NBC 4 in New York to show off the perfect holiday toys for toddlers, teens, and every kid in-between. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best gifts of the holiday season, check out our complete Toy Insider Holiday Gift Guide.


STORYTIME WITH SUNNY

Meet a bright, entertaining friend with Storytime With Sunny! Sunny’s expressive personality engages kiddos as she tells stories with surprising plot twists to keep them hanging on her every word. Sunny invites participation in 300+ activities with four disks and more than five hours of fairy tales, classic songs, guessing games, a poem creator, silly…

Product Facts

  • MSRP:
  • $59.99
  • Age:
  • 3+

COWS VS. ALIENS

Get ready to be “moo-ved” by the captivating charm of Cows vs Aliens as they invade the world of collectibles this “Joo-n”! These adorable bean-filled plushies are more than just ordinary toys. With their brightly colored cow and alien designs, Cows vs Aliens are on a mission to captivate the hearts of collectors with their…

Product Facts

  • MSRP:
  • $5
  • Age:
  • 4+

SPONGEBOB FULL CONTROL R/C

The SpongeBob R/C cars come in two styles: Krabby Patty and skateboarder Spongebob. Each features dual rubber tires and adjustable front-wheel alignment, plus the transmitter features a functional turbo boost button. The R/Cs allow up to 16 racers at once and have a range of 150 feet.

Product Facts

  • MSRP:
  • $29.99
  • Age:
  • 5+

LITE-BRITE SUPER BRIGHT HD DISNEY100

This Disney-themed Lite-Brite set features a high-definition display and the latest LED technology, resulting in brighter colors and clearer images. Comes with templates featuring iconic Disney characters, such as Mickey Mouse, Donald Duck, Simba, and more. Kids can switch between different light modes to jazz up their creations.

Product Facts

  • MSRP:
  • $24.97
  • Age:
  • 6+

KANOODLE PYRAMID

This multiplayer, collaborative, brain-teaser game features a tabletop board and geometric pieces that fit together to solve 200 2D and 3D puzzles. Kids can enhance their strategic, critical-thinking, and problem-solving skills as they play.

Product Facts

  • MSRP:
  • $14.99
  • Age:
  • 7+

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About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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