Pandora and Baby Einstein are partnering to create new musical content for the streaming music platform, including a Baby Einstein & Friends station on Pandora.
Available now, the new Pandora station is available now and features baby-friendly versions of classical music from Beethoven, Mozart, Vivaldi, Chopin, and Rossini, as well as classic lullabies and nursery rhymes. Kids and families can access the music directly from their streaming device or with the sound of their voice on all smart speakers.
Baby Einstein & Friends gives families a personalized listening experience with two customized modes. The sleep mode features calming and comforting nursery rhymes, Baby Einstein instrumental classics, and lullabies to help babies fall asleep, while the play mode builds on the Baby Einstein brand’s world of curiosity to deliver a play-and-learn playlist that includes content from Blippi, CoComelon, and more.
Listeners can also access audio content from Baby Einstein’s Sandbox edutainment video series, which helps introduce babies and young kids to diverse cultures. The 10-episode series highlights different languages, traditions, musical instruments, foods, and more to help foster social-emotional skills such as empathy, compassion, responsibility, and inclusion.
The new content is available now on Pandora at pandora.com/genre/baby-einstein-friends.