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A Look Inside the “Plush Toy Wars” on Scripps News

It’s cuddly chaos in the courtroom.

by Bill Reese
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Toy Insider Senior Editor/Toy Book Editor-in-Chief James Zahn joined Scripps News to talk about the legal battles surrounding the Squishmallows craze. For more on the items featured in this segment, check out the product notes below.

SQUISHMALLOWS

Kids can collect a growing assortment of ultra-soft Squishmallows characters, each with its own name and personality. New characters join the Squishmallows squad each month, ranging in size from 2-24 inches.

Product Facts

  • MSRP:
  • $5.99-39.99
  • Age:
  • 3+

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About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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