Two new dolls join the Curlfriends! | Source: Healthy Roots Dolls

These dolls know how to let their hair down! Marisol and Gaïana are two new dolls from Healthy Roots Dolls that have hair kids can share shampoo with.

Healthy Roots Dolls is a Black-owned startup dedicated to making sure all kids can feel represented. Its founder, Yelitsa Jean-Charles, started the company after a class challenged her to revamp the concept of Rapunzel. Zoe is the original doll that the toy world fell in love with, and now two new dolls are joining the family.

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“When I was growing up, I never saw a doll that looked like me,” Yelitsa says. “Toys impact how we think, act, and perceive ourselves, so when little Black girls can’t find dolls that look like them, it can impact their self-esteem. I wanted to do more than paint a doll brown. I wanted to create a line of dolls that girls how to care for their hair and represent the diversity of our reality.”

Zoe’s getting two new friends that she met at summer camp with the release of dolls Marisol and Gaïana. Marisol comes with pink shorts, pink sandals, a white top, and a flower basket. Gaïana wears a blue skirt, a yellow top, a shell necklace, and rainbow sandals. 

Healthy Roots Dolls all feature full heads of hair that kids can use actual hair products on, letting them style the hair of the dolls like they’d style their own. The dolls have gorgeous textured hair, ranging from 3C to 4C. There is also a new Curl Power Kit that comes with a spray bottle, a styling brush, butterfly clips, and rollers, the perfect tools that kids can use to try fresh looks on their new doll friends (and maybe even themselves).

Marsol and Gaïana are both available to order now at the Healthy Roots Dolls website. The dolls will also roll out in Target and specialty stores soon.

About the author

Bug Hartsock

Bug Hartsock

Bug is a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. They are also a Master’s student in biology, currently studying sleep in arthropods. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.