As we enter back-to-school season, it’s important to represent and empower *all* kids to make them feel confident starting the new school year.

Epic Everyday is launching the Happy Hue collection of backpacks, fanny packs, and lunch bags, featuring adorable cartoon images of Black and multiracial boys and girls proudly displaying their skin color, hair, and style.

The company was created by sisters Cara and Jenae, who wanted to create a lifestyle brand that positively represented themselves and others like them in a space where people of color are often under-represented. The Happy Hue line celebrates diversity with school and home essentials.

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The backpacks come in three different sizes and feature a padded, one-zip compartment design that can hold either a 9-inch tablet (Mini); a 13-inch laptop (Junior); or a 15-inch laptop (Classic). The lunch bags feature two different zipper closure styles, both with inner aluminum coating for thermal insulation to keep lunches cool all day. Each bag is made with durable waterproof nylon and is available in four different colors.

The Happy Hues collection also includes towels, bedding, totes and bags for adults, and kids’ apparel. Visit to see the full line!

About the author

Jackie Cucco

Jackie Cucco

Jackie Cucco was a Senior Editor of The Toy Book, The Toy Insider, and The Pop Insider. She covered toy trends, pop culture, and entertainment news, and made appearances on national and regional outlets, including CBS, WPIX, News 12, and more. Jackie spends her time watching horror movies and working her way through every Stephen King novel out there.