Looking for an activity that will get kids off their screens and encourage DIY creativity? The new Magic Scrunch Pillow from Bright Stripes is the perfect hands-on summer craft. 

Kids ages 6 and up can choose from four unique styles for their pillow — cupcake, unicorn, kitty, or puppy — then, simply weave, scrunch, and stuff an adorable, loopy character. The cute embroidered accents and felt pieces weave right on, with no cutting or sewing required! Plus, the material is made from 90% post-consumer recycled fabric and stuffing.

No matter the skill level, kids will enjoy making this pillow in about an hour or less, even though it will look like it took many hours to complete. When they’re done, kids are left with an adorable pillow to add to their room, camping gear, or travels. This hands-on activity has numerous benefits for kids, including building resilience and critical thinking.

Launching in July, the Magic Scrunch Pillow will be available on Amazon and brightstripes.co for $24.99.


With this no-sew kit, kids can weave, scrunch, and stuff a loopy unicorn pillow in less than an hour. Comes with embroidered peel-and-stick features and felt pieces, including ears, a tail, and a horn, that weave right on.

Product Facts

  • MSRP:
  • $24.99
  • Age:
  • 6+

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About the author

Maggie Dougherty

Maggie Dougherty

Maggie Dougherty is an editorial intern at Adventure Media & Events. She is a senior at Iona University in New Rochelle, New York, where she studies digital media and production. In her free time, Maggie can be found watching Conan O’Brien videos on YouTube, reading biographies of Lyndon B. Johnson, or listening to the Succession soundtrack.