He-Man fans can experience Castle Grayskull in the metaverse with a new Roblox game. Mattel invites Masters of the Universe (MOTU) fans and Roblox players to the world of Eternia, where players can compete in PvP battles as their favorite characters from the animated Netflix series He-Man Masters of the Universe. The game, He-Man and The Masters of the Universe: You Have The Power!, is the latest toy-inspired title to pursue Roblox’s millions of daily active players.
Developed by Gamefam, He-Man and The Masters of the Universe: You Have The Power! is a free-to-play RPG available through Roblox on Xbox One, PC, and mobile devices. Players can explore Castle Grayskull and uncover its many mysteries, battle, and collect additional Masters that they can upgrade cosmetically. Of course, players can also battle with friends and other players in the game.
Mattel’s MOTU brand was first introduced to the world in 1982 through a line of action figures. In 1983, the animated series He-Man and the Masters of the Universe premiered and became one of the first kids’ programs to be syndicated on television.
He-Man and The Masters of the Universe: You Have The Power! is the second Mattel title on Roblox alongside Hot Wheels Open World. With this latest release, Mattel continues to pursue the metaverse through one of the virtual worlds leading platforms — Roblox. In this live experience, fans can look forward to new content releases for the game every month. He-Man and The Masters of the Universe: You Have The Power! is available to play now.
