The ocean’s mysterious and magical qualities have inspired an abundance of toys. Ride a wave into our top toy choices for thalassophiles (ocean-lovers) of all ages. Kids can compete in fin-tastic games, snuggle some soft plushies, or role-play with mermaid dolls and activity kits. There’s shorely something for everyone on this list! Check it out below.
BABY SHARK’S BIG SHOW! MIX AND MATCH BATH SWIMMER
Turn bath time into the best part of the day with this fun, interactive Baby Shark bathtime set. Wind up Baby Shark and watch him move his tail side-to-side. Kids can attach nine different accessories to Baby Shark, such as his detective hat, a magnifying bubble, scuba goggles, and more.
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UNDERWATER FLOOR PUZZLE
This 48-piece puzzle offers kids the chance to explore the wonders swimming under the sea, including sharks, dolphins, colorful fish, and stingrays.
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SCRIBBLE SCRUBBIES OCEAN PETS LAGOON PLAYSET
Kids can use the washable markers to add designs to the shark, octopus, whale, and clownfish pets. When they're ready to redesign, they can use the kid-powered lagoon shower to clean their pets and color again. Kids can use the washable markers to add designs to the shark, octopus, whale, and clownfish pets. When they're…
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MAGICAL MERMAID PLAY BOX
This Magical Mermaid Play Box contains everything kids need to have an enchanting underwater adventure. The box includes a mermaid and her child who kids can use to collect shells, pearls, and other treasures in a net bag while exploring a decorative ocean floor. Kids can store all the accessories and mermaids in the play…
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ON PORPOISE
In this card game, kids compete with 3-6 players for the “porpoise” of playing all the cards in their hand. Players match their cards with three face-up cards based on body section, color, or pattern, but watch out for shark cards!
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BARBIE DOLPHIN MAGIC OCEAN VIEW BOAT
Explore the sea with Barbie! This tropical boat really floats and comes with three puppies and a variety of accessories, including sunscreen, a life vest, and a snorkel mask. Kids can recreate scenes inspired by Barbie Dreamhouse Adventures or imagine their own water adventures.
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OCEAN ANIMALS COUNTERS
Sharks and whales and stingrays, oh my! This set includes 50 undersea creatures that kids can count, sort, and match, or create their own oceanic adventure using their imaginations. When it's time to reel in the waves, all the counters fit back into a reusable plastic storage tub.
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DISNEY PRINCESS RAINBOW REVEAL ARIEL
Princess Ariel can now be a part of your world! This doll is based on Disney's The Little Mermaid, and has a tail that really moves and changes colors when submerged in warm water.
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LEGO CITY OCEAN EXPLORATION BASE
Build this undersea exploration base, which includes interchangeable living, sleeping, and research modules and a detachable submarine. Includes five explorer figures, shark and stingray figures, and accessories.
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AMALA THE DEEP SEA AXOLOTL SQUISHMALLOW
Amala is the cuddliest creature in the sea! This 8-inch plush axolotl is made of super soft spandex and stuffed with polyester filling for the squishiest squeeze. Amala even has a purple, fluffy tummy and matching gills.
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MERMAID HIGH DELUXE DOLLS
Kids can now splash into the world of Oceanna. Each 10.5-inch mermaid doll includes fashionable clothing and accessories to go from swimming in the sea to traversing Mermaid High. Kids can also drop the seashell in warm water to reveal a surprise accessory.
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CREATTO: SHIMMER SHARK & OCEAN PALS
Creatto's versatile building system makes designing 3D creations simple. With this kit, kids can use interlocking plastic tiles and LED lights to piece together a shark, an octopus, a seagull, and a fish. After building, kids can use their creations as striking decorations or as props during imaginative play.
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GEOSAFARI SEASCOPE
Sea exploration has never been easier with a 5x scientific scope that helps young scientists observe the environment beneath the water's surface. A built-in LED flashlight, ruler, and thermometer teach kids how to use scientific tools and develop a love for exploration.
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OCEAN AND SAND SENSORY BIN
There's no need to go to the beach when kids have this sensory bin. Kids can play with sensory sand, water beads, and ocean animals as they build fine motor skills in a clean way.
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LALALOOPSY BUBBLY MERMAID DOLL
These Lalaloopsy Bubbly Mermaids are ready for endless water play in the tub or the pool. Kids can add the included bubble solution and squeeze the doll to make its hair grow into bubbles! Both Ocean Seabreeze and Laguna Sea Splash (sold separately) come with a bottle of bubble solution, a shell tub, and a…
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DYNACRAFT BABY SHARK TRIKE
This tricycle features a 10-inch wheel, custom Baby Shark graphics, a handlebar pad, and a sturdy steel frame for safe pedaling fun. Parents should be warned though: they'll never get the Baby Shark song out of their heads!
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SKETCH PALS OCEAN FRIENDS DOODLE BOARDS
For kids who love to write and draw, these reusable doodle boards are the perfect on-the-go activity. Kids can clip Clark the Shark, Sandy the Sea Turtle, or Noa the Narwhal to lunchboxes, backpacks, and more. To clear the board, kids only have to press the ocean animal's nose!
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THE MERMAIDS JEWELS: STRING TOGETHER A TREASURE FROM THE SEA
Little mermaids can roll the die and collect pearls from the special pearl-sorting treasure chest. By getting enough of the mermaids' treasures from the sea, kids can string together their own necklace. Little mermaids can roll the die and collect pearls from the special pearl-sorting treasure chest. By getting enough of the mermaids' treasures from…
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TULLY TURTLE
Tully Turtle is the happiest hatchling for babies, toddlers, and kids. This 10-inch plush turtle features squishable flippers and a fluffy shell for endless cuddles!
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SEA BUDDIES PLAY TENT
Kids can “go into the sea” with the Sea Buddies Play Tent. This water-resistant tent is covered in adorable sea creatures and is suitable for both outdoor and indoor play. Kids can use it for games or as a quiet place to read.
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JAWS GAME
This is a game of cat and mouse, or should we say, shark and minnow? This 2-4 player strategy board game is inspired by the film Jaws and gives one player the opportunity to play as the great white shark. The other players can work together to hunt down the underwater beast.
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4D VISION DOLPHIN ANATOMY MODEL
For kids interested in exploring further into the wonders of the ocean, this 10-inch puzzle is the perfect fit! Kids can learn about the anatomy of a dolphin by following along with the included learning guide and fitting 18 puzzle pieces together. The guide also includes fun facts and questions for kids to test their…
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DELTA GREEN FRIENDS ORCA WHALE
The mighty hunter of the sea is now cuddly and cute. This plush orca whale is made of 100% recycled plastic. Delta's soft skin and wide smile invite kids to splash into snuggles or hours of imaginative play.
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AHA!EMPATHY
This set includes a storybook, an oil-spill experiment, and several ocean rescue projects that teach kids how pollution is affecting the sea and what they can do to help. The hands-on projects help kids show their empathy in action.
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GIANT MAN-EATING SHARK POOL FLOAT
Kids will be chomping at the bit to get into a bathing suit, sunscreen, and the deep end of the pool with the Giant Man-Eating Shark Pool Float! This new XL Shark Pool float is more than 4 feet wide and fin-tastic. Doubles as a portable shade spot that can follow kids anywhere in the…
