Singing Mirabel and Magic Butterfly | Source: Jakks Pacific

We don’t talk about Bruno, but we are definitely going to talk about this adorable new Mirabel doll. 

Mirabel is the heart of the Madrigal family, and if your kids are watching Disney’s Encanto nonstop on Disney+ (like I am), the new Singing Mirabel and Magic Butterfly doll from Jakks Pacific is a must-have. 

In the film, Mirabel is the only member of the Madrigal family without a special gift, and the family’s magic is in jeopardy. But with help from her Uncle Bruno, Mirabel discovers a prophecy that will save her family, and she is guided by a magic golden butterfly.

Singing Mirabel & Magic Butterfly looks just like Mirabel from the film Disney’s Encanto. | Source: Jakks Pacific

The film is filled with lots of singing, dancing, and brilliant colors, all of which are reflected in this doll. The doll looks just like Mirabel does in the film, complete with her iconic dress, curly hair, espadrille earrings, and bright green specs. 

And another thing Disney’s Encanto is filled with? Magic — and so is this doll. When kids place the golden butterfly in Mirabel’s hand, they will hear her sing “The Family Madrigal” from the film. Kids can also press her chest to hear her say different phrases inspired by the film, like “Do I love to sing? Yeah!” 

Related: Discover the Magic of ‘Encanto’ with the Magical Casa Madrigal Playset

Kids can also place the butterfly on Mirabel’s headband for a jazzy look, or attach it to her bracelet, which kids can also wear themselves. 

Designed for kids ages 3 and up, the doll features tons of articulation so kids can place her in different poses, or pretend to make her dance just like in the movie. Mirabel has a spunky and fun attitude expressed in her cute phrases, and kids will love to hear “The Family Madrigal” song over and over again. Will it get stuck in your head? Yes. But will it make your little one super happy? Also yes. 

Disney’s Encanto is an instant classic that kids will love for years to come, and this doll will be a new favorite, too.

About the author

Marissa Silva

Marissa Silva

Marissa Silva, AKA That Toy Girl, is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of experience in the toy industry, Marissa is a trusted toy expert, providing parents, gift-givers, retailers, manufacturers, and licensors with information on the latest news related to toys, games, kids’ products, pop culture collectibles, and licensed merchandise for adults. A board game pro and puzzle queen, Marissa spends most of her free time shopping for superhero T-shirts, dominating at Mario Kart, and anxiously awaiting her Hogwarts acceptance letter. She is also a new mom to her baby girl Lucy Jo and has quickly become an expert in high-contrast cards, wooden toys, and plush. Marissa has been featured on the TODAY Show, Good Morning America, the Tamron Hall Show, Access Hollywood, Fox & Friends, ABC World News Now, MSNBC, CBS, NY1, WPIX, and more. You can follow her on Instagram @thattoygirl.