Toy Insider Senior Editor/Toy Book Editor-in-Chief James Zahn joined KOIN 6 on CBS in Portland to show off the hot toys that kids are asking for this holiday season. For more on the items featured in this segment, check out the product notes below, and for the complete rundown of the best gifts of the holiday season, check out our complete Toy Insider Holiday Gift Guide.


CRAFT YOUR OWN POMPOM PURSE

This kit includes everything kids need to make their own fluffy, ombre purse. The purse is big enough to hold multiple items and kids can style it cross-body or handheld.

Product Facts

  • MSRP:
  • $17.99
  • Age:
  • 6+

Buy Now

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L.O.L. SURPRISE! SQUISH SAND MAGIC HOUSE WITH TOT

Dig through kinetic sand to discover hidden surprises inside this playset, which is sized for L.O.L. Surprise! Tots. Kids will uncover a doll and a variety of furniture and accessories for the house.

Product Facts

  • MSRP:
  • $59.99
  • Age:
  • 4+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

TEENAGE MUTANT NINJA TURTLES MUTANT MAYHEM PIZZA FIRE VAN

This van opens from the front and the back, with room for four Turtles and Splinter (sold separately). Kids can activate the slide-out pizza launcher, which fires up to eight mini pizza pies.

Product Facts

  • MSRP:
  • $39.99
  • Age:
  • 4+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

POKÉMON SCARLET & VIOLET 151 ELITE TRAINER BOX

This expansion features all original 151 Pokémon from the Kanto region, re-imagined in Paldea. Includes nine Scarlet & Violet — 151 booster packs, a Snorlax illustration rare-style promo card, accessories, and a collector's box.

Product Facts

  • MSRP:
  • $49.99
  • Age:
  • 6+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

SUPER MARIO BROS. WONDER

Classic Mario side-scrolling gameplay is turned on its head with the addition of Wonder Flowers, which trigger unexpected moments in a course, such as pipes coming alive, characters transforming and more.

Product Facts

  • MSRP:
  • $59.99
  • Age:
  • 8+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

BEAST LAB

As kids add ingredients to this experiment-based playset, they'll activate sounds, lights, fizzing bubbles, and mist to unleash one of two beasts. When kids reset the beast or repeat the experiment, the beast can evolve with new ways to play.

Product Facts

  • MSRP:
  • $79.99
  • Age:
  • 5+

Buy Now

The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

About the author

Bill Reese

Bill Reese

Bill Reese is Business Operations Manager at Adventure Media & Events, where he's worked since 2014. A former editor at Playbill and graduate of SUNY–Purchase, he spends most weekends rooting for the New York Red Bulls pro soccer team and making subway systems out of Brio trains with his little boy Jonah.

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