Tennis titan, entrepreneur, and style icon Serena Williams is teaming up with Barbie, and it’s a match made in heaven.
Arriving just in time for International Day of the Girl, the collectible officially welcomes Williams to Mattel’s Team Barbie, a lineup of powerful athletes and role models who inspire fans to embrace their confidence and pursue their passions. Celebrating one of her most memorable victories, the doll honors Williams as a sports star, entrepreneur, and all-around game-changer both on and off the court.
This doll celebrates Williams' impact on and off the court. | Source: Mattel
The Barbie serves up Williams' winning look from the 2005 Australian Open. | Source: Mattel
Barbie knows ball. | Source: Mattel
Bring the court to your collection. | Source: Mattel
The doll comes with a racket and a tennis ball accessory. | Source: Mattel
The Williams sisters hit the court in style. | Source: Mattel
The doll throws it back to the 2005 Australian Open, where Williams claimed her seventh Grand Slam singles title. She sports the same green-and-white look Williams wore on the court, complete with a cutout top, white skirt, matching sweatband, socks, and sneakers. Kids can display her on the included stand, or pose her with a racket and ball for an action-packed addition to their doll collection.
This release marks Williams’ second time partnering with Barbie, following a one-of-a-kind Role Model doll unveiled earlier this year as part of Barbie’s International Women’s Day campaign. For this go-round, Mattel is upping its game with a Barbie Dream Gap Project donation to Mrs. Rina’s House of Blessings, a nonprofit close to Williams’ heart, to support programs for kids and families in Martin County, Florida.
Families can score the Serena Williams Barbie Signature doll for $45 online at most major retailers and in-store at Target. To see what all the racket is about, visit mattelcreations.com.
