The Mirror Mi crew is ready for its close-up. MGA Entertainment is shining a spotlight on the feelings-forward fashionistas with the dolls’ first-ever song and music video, available to stream now on YouTube.
Mirror Mi first strutted onto the scene this summer with six dolls, each inspired by a different emotion. Blaze Maxx (Electric), Amora Valentina (Love), Luna Skye (Dreamy), Akiko Kittyama (Cozy), Shai Meadows (Sheepish), and Suki Goldpetal (Fragile) all rock detailed outfits, hairstyles, and accessories that match their powerful personalities, because expressing yourself is always in fashion. Families can find them at major retailers now for $29.99 each.
Mirror Mi encourages kids to express themselves. | Source: MGA Entertainment
Kids can embrace what makes them unique. | Source: MGA Entertainment/The Toy Insider
Feelings meet fashion with these dolls. | Source: MGA Entertainment/The Toy Insider
March to the beat of your own drum. | Source: MGA Entertainment/The Toy Insider
The dolls’ first single, “Reflections,” takes the brand’s message a step further, encouraging kids to embrace every version of themselves, whether that’s being passionate, shy, brave, curious, messy, creative, kind, or sensitive. In the music video, live-action versions of the Mirror Mi gals hit the hallways of an elite performing arts academy. As their feelings and friendships evolve, they discover how to navigate changing rhythms while still marching to the beat of their own drums.
The video itself was produced in partnership with London Alley Entertainment and directed by Grammy-nominated filmmaker Colin Tilley. The story will continue later this year with even more Mirror Mi video projects, including stop-motion films and an animated short-form series.
And that’s not all! This fall, kids can collect an all-new series of Mirror Mi Mini Dolls. Rather than simply re-create the originals, this collection transforms each character into a stylized 4-inch collectible figure, perfect for play and display. The Mini Mis will be available for preorder on MGA’s website starting Sept. 23, with a full launch in October.
The Mirror Mi fashion dolls are available at major retailers worldwide. Families can stream “Reflections” on their favorite music platforms now or jam out to the full music video on Mirror Mi’s YouTube channel.
MIRROR MI
These stylish fashion dolls each rock a detailed outfit and accessories inspired by a different emotion. Kids can collect Blaze Maxx (Electric), Amora Valentina (Love), Luna Skye (Dreamy), Akiko Kittyama (Cozy), Shai Meadows (Sheepish), and Suki Goldpetal (Fragile).
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