School may be out for the summer, but we’re heading to The Charmswell School with our Disney Jr. bestie, Sofia the First! Sofia is the star of a new series — and of this new magical lineup of toys from Just Play! From dolls and playsets to dress-up and role-play, these toys are perfect for the little royal in your life.

Disney Jr. Sofia the First: Royal Magic is a new series set in the world of Sofia the First. It follows Sofia as she attends The Charmswell School for Royal Magic. There, she discovers she is the most magical princess in the realm and must learn how to master her powers while making new friends. This line of toys from Just Play brings that magic straight to the playroom.

Scroll down to see the enchanting lineup of Sofia the First toys, available exclusively at Walmart!


DISNEY JR. SOFIA THE FIRST SWIRL & SING DOLL

With the wave of a wand or a press of her enchanted amulet, this interactive doll comes to life with music, sounds, and light effects inspired by Sofia the First: Royal Magic. Sofia's shimmery skirt glows as she twirls, and it doll comes with an extra collectible charm for kids to wear.

Product Facts

  • MSRP:
  • $39.97
  • Age:
  • 3+

Buy Now

Walmart, the preferred retailer of The Toy Insider
The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

DISNEY JR. SOFIA THE FIRST ENCHANCIA CASTLE PLAYSET

Welcome to Enchancia! This colorful playset recreates Sofia the First's royal castle, complete with figures of Sofia and Wildfyre, movable furniture, and a variety of imaginative accessories. Between adventures, kids can store all the pieces inside the playset and take it on the go with the attached handle.

Product Facts

  • MSRP:
  • $24.97
  • Age:
  • 3+

Buy Now

Walmart, the preferred retailer of The Toy Insider
The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

DISNEY JR. SOFIA THE FIRST ENCHANTING AMULET

A dazzling addition to any dress-up, this large pink pendant recreates Sofia's magic necklace from the series. With the press of a button, the accessory comes to life with rainbow lights and music, including the kid-favorite jam "Time to Shine." As a bonus, kids can also attach collectible charms to the chain!

Product Facts

  • MSRP:
  • $12.97
  • Age:
  • 3+

Buy Now

Walmart, the preferred retailer of The Toy Insider
The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

DISNEY JR. SOFIA THE FIRST DRESS-UP SET

Kids can live the full fairytale fantasy with this costume set. The royal ensemble recreates Sofia the First's shimmering purple dress with a layered skirt, puffy sleeves, and a sequin bodice for a little extra sparkle. Top off the look with a bedazzled tiara and a colorful collectible charm.

Product Facts

  • MSRP:
  • $24.97
  • Age:
  • 3+

Buy Now

Walmart, the preferred retailer of The Toy Insider
The Toy Insider participates in affiliate programs that may generate revenue for the site when a purchase is made through the links below.

About the author

Ali Mierzejewski

Ali Mierzejewski

Ali Mierzejewski is the editor-in-chief at The Toy Insider and The Pop Insider. With more than a decade of industry experience, Ali is a trusted source for parents, gift-givers, manufacturers, retailers, and more on the latest trends and hottest products. Whether you’re shopping for the best toys for kids — or looking for the latest in geek culture and entertainment for yourself — Ali’s expertise has you covered. When she’s not building LEGO sets or unwinding with a puzzle, Ali is obsessing over the latest season of The Bachelor, scrolling through Gritty’s Twitter, or rewatching The West Wing (for the 100th time). She is also a self-proclaimed expert on the history and lore of the entire Bachelor franchise. Ali has been featured on TODAY, The Wendy Williams Show, Yahoo Finance, Fox & Friends, HLN, The Weather Channel, ABC World News Now, and more. You can follow her on Instagram @ali_ontv.

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