Get ready to crank up a new jam!
Kellytoy‘s soft and snuggly Squishmallows have an official theme song that celebrates the popular plush characters that kids and with whom families around the world have fallen in love.
“Hello We’re The Squishmallows” is available on all major digital music platforms and the audio libraries on TikTok, Instagram, and Facebook to use in all of your silly stories. Over the past year, videos from Squishmallows fans have racked up more than 20 million views on TikTok alone. Parents can also download the song as a free ringtone on the Squishmallows website.
And, in true pop star fashion, “Hello We’re The Squishmallows” comes with a lyric video and the Toy Insider has your exclusive first look below!
Kellytoy, which was recently acquired by Jazwares, commissioned Los Angeles-based singer, songwriter, and composer Luke Tierney to pen the Squishmallows’ official theme song. Tierney previously created music for Mattel and Nickelodeon and had songs featured in The Mighty Morphin Power Rangers, Smallville, The Simple Life, and Pretty Little Liars.
“We were so excited to pursue this project for the Squishmallows brand and look forward to introducing our fans and collectors to the song that we think has broad appeal, much like the Squishmallows plush line,” says Kellytoy CEO Jonathan Kelly. “Throughout the month of April, we are distributing the song ‘Hello We’re The Squishmallows’ globally to a wide network of popular music services and social media sites including iTunes, Apple Music, Spotify, YouTube Music/Google Play, Amazon Music, Target Music, TikTok, Tidal and more.”
Squishmallows are Kellytoy’s bestselling line with more than 475 characters available across 40 countries. More than 50 million Squishmallows have been sold to date. Depending on the character, members of the Squishmallow Squad are available in 5-, 8-, 12-, and 16-inch sizes. The new Flip-A-Mallows collection is making its way into retail now.
