Hasbro and the Pig family are partnering with Dr. Becky Kennedy, a parenting expert, clinical psychologist, and founder of parenting service Good Inside, for a new online series titled Muddy Puddle Parenting.

This Peppa Pig-themed program follows the excitement of Baby Evie’s gender reveal and arrival, as well as the movie Peppa Meets the Baby: A Cinematic Experience, and provides resources for every parent. The content series is available on several platforms, so every family can access helpful information.

The program features new YouTube videos. | Source: YouTube

Muddy Puddle Parenting begins with a three-part YouTube series in which Kennedy tackles parenting trials and tribulations through the playful lens of Peppa Pig. She joins Mummy and Daddy Pig as they learn how to prepare older children, like Peppa and George, for the arrival of Baby Evie, and how to support the whole family afterwards. 

The series will also help parents approach the age-old question of “how are babies made?” The first episode, available now, is about helping Peppa sleep at night as she experiences pig feelings regarding changes within her family. 

Peppa Pig: Pep Talk, a new short-form series, will also debut on YouTube with clips on Instagram and TikTok. In this part of the program, Peppa will converse with notable guests about feelings, family dynamics, and everyday challenges. 

Muddy Puddle Parenting is backed by expert-approved strategies and highlights real-life moments to help parents build strong sibling bonds, emotional maturity, and strengthen family dynamics, even when life gets a little muddy. 

Parents can also download a helpful free guide featuring lessons on “irrational” tantrums and other parent content. 

The full series, which will be available to watch in the U.S. this August, features fresh stories, delightful new characters, and heartwarming adventures. To keep up with Peppa and her family’s journey, visit hasbro.com.

About the author

Annie Marino

Annie Marino

Annie Marino is an Editorial Assistant at The Toy Insider, The Pop Insider, and The Toy Book. A native New Yorker, she can often be found on long walks through Central Park or catching a film at the AMC Lincoln Square theater. Marino is passionate about all things pop culture and is an alumna of Fairfield University.

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