Get ready for a trip to the mall with your favorite doll!

The iconic American Girl brand is beloved for its impressive assortment of 18-inch dolls, each with their own personalities and unique backgrounds, so every little collector can have a doll just for them. The Mattel brand is bringing even more for kids with the opening of a new flagship store in Los Angeles’ Westfield Century City. The store will officially open its doors this Saturday to American Girl fans everywhere.

The location includes a full-service restaurant. | Source: Mattel

The new store will have American Girl’s signature dolls, accessories, clothes, and books. But this new location isn’t just a shopping experience. The two-level store also has the American Girl Cafe, offering brunch, lunch, and teatime seatings. The cafe has private room options for celebrating birthdays and other special occasions as well as a Berry Bar bringing sweet treats for guests.

Once they’re full of good food, kids can head to the Dolled Up Salon to match their favorite doll with hairstyles, mini manicures, and even ear-piercing options. The salon services both dolls and kids, and takes reservations in advance with special packages that allow for personalization.

The new American Girl store location is opening this Saturday, Sep. 9, at 10 a.m. Pacific Time. The Los Angeles store can be found in the ever-popular shopping destination, Westfield Century City. Guests that visit during grand opening weekend will have the chance to participate in giveaways with goodies like American Girl posters and books. Reservations for dining, the salon, and parties can be made on the official webpage.

About the author

Bug Hartsock

Bug Hartsock

Bug is a News Writer for The Toy Insider, The Pop Insider, and The Toy Book. They are also a Master’s student in biology, currently studying sleep in arthropods. When they aren’t writing or working with small critters, they spend their time reading sci-fi novels, playing tabletop RPGs, or throwing creative projects at the wall. Bug had a mullet once, and is not against having one again. Reach out or find more from them at their website.

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