The LEGO Group and The Pokémon Company International are offering kids and their families new ways to catch ‘em all! With 12 new LEGO Pokémon SMART Play sets, young builders can immerse themselves in interactive, screen-free play.
Powered by LEGO SMART Play technology, the new collection goes beyond building by allowing LEGO Pokémon to respond to how kids play through light, sound, motion, and sensing. The experience is driven by the LEGO SMART Brick, which enables children to train, nurture, explore, and battle with brick-built Pokémon.
Sets launch Aug. 1. | Source: The LEGO Group
Caregivers can preorder sets online. | Source: The LEGO Group
Sets will be available in select retail stores, LEGO stores, and online. | Source: The LEGO Group
All-in-One sets include a charger and at least one SMART Brick. | Source: The LEGO Group
The collection includes 10 compatible sets. | Source: The LEGO Group
Kids can interact with Pokémon offline through SMART Play. | Source: The LEGO Group
Sets include popular characters, like Eevee and Lapras. | Source: The LEGO Group
Compatible sets include four SMART Tags. | Source: The LEGO Group
Select LEGO Stores will transform into PokéStops and Gyms from August through September. | Source: The LEGO Group
Most sets are for kids ages 6 and up. | Source: The LEGO Group
LEGO Pokémon SMART Play: Ditto as Squirtle: Movie Night is available as a gift with purchase while supplies last. | Source: The LEGO Group
Training House with Pikachu ($69.99) is one of two All-in-One sets. | Source: The LEGO Group
The lineup features kid-favorite Pokémon, including Pikachu, Charizard, Squirtle, Bulbasaur, Eevee, Gengar, Mew, Mewtwo, Umbreon, Garchomp, and more across a mix of All-in-One and compatible expansion sets.
Two LEGO SMART Play All-in-One sets anchor the launch. Training House with Pikachu ($69.99), for kids ages 6 and up, includes a Pikachu-inspired treehouse, training items, a Poké Ball, one SMART Brick, four SMART Tags, and a charger. Charizard vs. Jolteon Ultimate Battle ($119.99), for kids ages 8 and up, includes two SMART Bricks, four SMART tags, a charger, and interactive battle play centered on Charizard and Jolteon.
Ten compatible sets ($14.99-89.99) expand the experience with themed play scenarios, including Trainer’s Buggy Adventure with Squirtle, Jigglypuff Concert, Eevee and Lapras’s Treasure Hunt, and Mewtwo’s Lab Break. Compatible sets include SMART Tags and are designed to work with a SMART Brick from an All-in-One set.
Select purchases also qualify for a gift with purchase, LEGO Pokémon SMART Play: Ditto as Squirtle: Movie Night, while supplies last.
The collection is available to preorder and launches Aug. 1 at LEGO Stores, online, and select retailers. Select LEGO Stores will also host LEGO SMART Play demos and Pokémon Go integrations, including PokéStops and Gyms with in-game rewards and branded digital content available from August through September.
Families can learn more information about the collection online at LEGO.com/themes/pokemon.
LEGO POKÉMON SMART PLAY
Sets launch Aug. 1. | Source: The LEGO Group
Caregivers can preorder sets online. | Source: The LEGO Group
Sets will be available in select retail stores, LEGO stores, and online. | Source: The LEGO Group
All-in-One sets include a charger and at least one SMART Brick. | Source: The LEGO Group
The collection includes 10 compatible sets. | Source: The LEGO Group
Training House with Pikachu ($69.99) is one of two All-in-One sets. | Source: The LEGO Group
LEGO Pokémon SMART Play: Ditto as Squirtle: Movie Night is available as a gift with purchase while supplies last. | Source: The LEGO Group
Most sets are for kids ages 6 and up. | Source: The LEGO Group
Source: The LEGO Group
Select LEGO Stores will transform into PokéStops and Gyms from August through September. | Source: The LEGO Group
Compatible sets include four SMART Tags. | Source: The LEGO Group
Sets include popular characters, like Eevee and Lapras. | Source: The LEGO Group
Kids can interact with Pokémon offline through SMART Play. | Source: The LEGO Group
Kids and their families can build and interact with their favorite Pokémon through these 12 sets. Two All-in-One sets include four SMART tags, one SMART charge, and at least one SMART Brick.
