2025 Holiday Gift Guide

The 20th annual Toy Insider holiday gift guide features the very best toys and games for every child on your shopping list! This one-stop-shop features nearly 400 expertly reviewed playthings made by trusted manufacturers and sold by reputable retailers. There are products for kids of all ages, interests, and abilities. Make the holidays magical by selecting gifts from our expertly curated assortment for babies, toddlers, preschoolers, big kids, and tweens!

BROWSE BY CATEGORY

Hot 20

STEM 10

VIEW THE FULL GIFT GUIDE!

NEWS & MORE

Expert Review: LEGO Star Wars Grogu with Hover Pram

November 8, 2025

< 1

18 Educational Toys for National STEM Day

November 7, 2025

< 1

Huddle Up for the Holidays with Philadelphia Eagles Plushies

November 7, 2025

< 1

Mattel’s ‘KPop Demon Hunters’ Dolls Are Gonna Be Golden

November 7, 2025

< 1

Snowy the Mouse Races to Victory in New Animated Episode

November 7, 2025

< 1

24 of the Most Swankified ‘Wicked’ Toys and Gear in Town

November 7, 2025

< 1

Expert Review: Hasbro’s Connect 4 Frenzy

November 7, 2025

< 1

Toys for Tots Celebrates Another Year of Spreading Cheer

November 6, 2025

< 1

Nintendo, Pokémon, and Sanrio Lead This Week’s Game Launches

November 6, 2025

2 m

Families Can Have a Ball with PMI’s Supergoal MLS Shoe Capsule

November 6, 2025

< 1

20 Fun Family Games

Add friendly competition to cold winter nights

Family game night is about to level up with these expert recommendations.

SHOP NOW

AS SEEN ON TV

Subscribe now

NEWS

Off

Nickelodeon’s Golf Special Is a Hole-in-One for Sports Fans

Tune in to Nickelodeon, TeenNick, or Nicktoons to watch some fun on the green!

June 6, 2022

2 minutes

Off

Explore New Episodes of ‘Total Dramarama,’ ‘Lucas the Spider,’ and More on Cartoonito This Month

Fill June with action-packed adventures and silly stories!

June 6, 2022

3 minutes

Off

Take a Road Trip to the Interactive Nintendo Switch Experience This Summer

The Nintendo Switch Road Trip will hit the road from June 10 to Sept. 5.

June 3, 2022

2 minutes

Off

‘Pokémon Scarlet’ and ‘Pokémon Violet’ Get Official Release Date and New Trailer

Players will get to embark on a new Pokémon journey this year!

June 2, 2022

2 minutes

Off

Shine a Light on Summer Reading with New Kids' Book Releases for June

Add some new adventures to your bookshelf!

June 2, 2022

2 minutes

Off

Celebrate Molly McIntire’s Birthday with Her Return to the American Girl Lineup

Molly is back and better than ever!

June 1, 2022

2 minutes

Off

See the Results for Which Retired Monopoly Token Is Making a Comeback

Check out the contest winner here!

June 1, 2022

2 minutes

Off

Design Diverse Individuals with the Truly You! Character Creator Set

There are hundreds of fashionable combinations to create!

June 1, 2022

2 minutes

Off

Big Potato Games Is Giving Away $5,000 for the Launch of Zillionaires: Road Trip USA

Outbid your zillionaire rivals to buy the last Blockbuster store, the world’s largest fork, and other wacky roadside attractions.

May 31, 2022

2 minutes

Off

Disney’s ‘Lightyear’ Video Series and New Toys Take Imaginations to Infinity and Beyond

Check out Buzz Lightyear and his team as new action figures!

May 31, 2022

3 minutes

Off

Rock Out at the Chuck E. Cheese Summer of Fun Tour This Summer

One lucky kid can even win an exclusive at-home performance with a Chuck E. Cheese summer party at their house!

May 31, 2022

2 minutes

Off

Sesame Workshop Encourages Healthy Eating Habits with Free Online Resources

Parents can access free articles, documentaries, printables, and more!

May 30, 2022

< 1

Pages: 123456789101112131415161718192021222324252627282930313233343536373839404142434445464748495051525354555657585960616263646566676869707172737475767778798081828384858687888990919293949596979899100101102103104105106107108109110111112113114115116117118119120121122123124125126127128129130131132133134135136137138139140141142143144145146147148149150151152153154155156157158159160161162163164165166167168169170171172173174175176177178179180181182183184185186187188189190191192193194195196197198199200201202203204205206207208209210211212213214215216217218219220221222223224225226227228229230231232233234235236237238239240241242243244245246247248249250

NEW TOYS & GAMES

Ages: 3+ MSRP: $45

EMOTIPALS FRENCHIE
EMOTIPALS

Full Details
Ages: 3+ MSRP: $12.99

PLUZZLES CHLOE & HER BFF COLLECTION
YOONIQUE

Full Details
Ages: 3+ MSRP: $49.99

HOLIDAY HUDDLE PLUSH COLLECTOR SET
JUST PLAY

Full Details
Ages: 14+ MSRP: $150

HUNTR/X WHAT IT SOUNDS LIKE 3-PACK
MATTEL

Full Details
Ages: 3+ MSRP: $12.97

SUPERGOAL MLS SHOE CAPSULE
PMI KIDS' WORLD

Full Details
Ages: 4+ MSRP: $42.99

TALES OF THE TEENAGE MUTANT NINJA TURTLES: SEWER SPEWER
PLAYMATES TOYS

Full Details
Ages: 4+ MSRP: $4.99 each

FUGGLER BABY FUGGS — SERIES 4
ZURU

Full Details
Ages: 8+

NERF ELITE 2.0 VOLT SD BLASTER 2-PACK
HASBRO

Full Details
Ages: 3+ MSRP: $34.99

TARGET BIG KID SHOPPING CART
JAKKS PACIFIC

Full Details
Ages: 8+ MSRP: $44.99

DISNEY LORCANA COLLECTOR SET BUNDLE
RAVENSBURGER

Full Details
Ages: 2+ MSRP: $73-74

BUILD-A-BEAR X WICKED: FOR GOOD COLLECTION
BUILD-A-BEAR

Full Details
Ages: 3+ MSRP: $4.99 each

SANRIO FOODTRUCK BUMBUMZ
JAZWARES

Full Details

See more new toys and games

REVIEWS

0-2 (Infant/Toddler)
3-4 (Preschool)
5-7 (Grade School)
8+ (Tweens)

Off

Explore Island Grounds On Dynacraft's Jurassic World Triceratops 6V Plush Ride-On

Meet kids’ newest—and oldest—ride-on friend

November 20, 2018

2 minutes

Off

Practice Gymnastics with This Balancing Beam and Tumbling Mat

Kids can jump, play, and somersault indoors or outside with the Antsy Pants Balancing Beam and Tumbling Mat.

November 20, 2018

2 minutes

Off

The Retro Wonder of Waterfuls

Waterfuls is full of retro fun for parents—and gaming fun for a new generation of kids!

November 18, 2018

2 minutes

Off

Dig Up Educational Gems with This STEM Kit

The new Discovery Galactic Fizzing Dig is full of gems to discover. This STEM learning kit, from Horizon Group, teaches kids about how gemstones are formed, and lets them uncover some of their own. Inside the three included galactic rocks are six gemstones for kids to unearth—amethyst, blue crystal, green fluorite, white turquoise, lapis lazuli, Read more…

November 16, 2018

2 minutes

Rock Out with Vampirina with the Rock 'n Jam Touring Van

Kids can go on tour with Vampirina and The Ghoul Girls with this van that transforms into a stage fit for a rock star.

November 15, 2018

3 minutes

Off

Things Get Gross with Zuru’s Smashers

Smash it open for a gross surprise inside to collect.

November 15, 2018

2 minutes

Off

The Sky Viper Journey Pro Video Drone Offers Stress-Free Flight

Soar to new heights, then return to home with ease with this new GPS-infused video drone.

November 15, 2018

2 minutes

Off

Direct Spooky Films with Stikbot Monsters

Create stop-motion animation videos with these creepy creatures!

November 14, 2018

2 minutes

Off

Gallop Into Fantasy Land with this Magical Ride-on Unicorn

Kids’ imaginations will run wild with this ultimate magical creature, rightfully named Sprinkles. Tek Nek Toys’ Rockin’ Rider Sprinkles Stable Unicorn blows similar ride-ons out of the water with endless sprinkles of fun. Personally, I’d definitely bet on Sprinkles if she raced in the Kentucky Derby. Everyone knows unicorns leave plain, old horses in the Read more…

November 13, 2018

2 minutes

Off

Create and Play Your Way Through Crayola's New App

Feel good knowing your kids will be learning while playing all of these engaging Crayola activities.

November 13, 2018

5 minutes

Why ORB Odditeez Are Impossible To Put Down

While Borax is still selling out in stores, parents don’t necessarily love slime the way kids do. But with ORB Odditeez, kids can enjoy the slimy sensation they crave contained in a gooey, transparent ball— meaning no mess for parents. Everybody wins! ORB Odditeez come in multiple sizes, textures and fillings. Kids ages 8 and Read more…

November 13, 2018

2 minutes

Off

Get a Kick out of Robotic Soccer

R/C meets soccer in this fun, foosball-style game.

November 12, 2018

2 minutes

2025 Holiday Gift Guide

BROWSE BY CATEGORY

NEWS & MORE

20 Fun Family Games

Add friendly competition to cold winter nights

AS SEEN ON TV

Sign up for the Playlist Newsletter!

NEWS

NEW TOYS & GAMES

EMOTIPALS FRENCHIE

PLUZZLES CHLOE & HER BFF COLLECTION

HOLIDAY HUDDLE PLUSH COLLECTOR SET

HUNTR/X WHAT IT SOUNDS LIKE 3-PACK

SUPERGOAL MLS SHOE CAPSULE

TALES OF THE TEENAGE MUTANT NINJA TURTLES: SEWER SPEWER

FUGGLER BABY FUGGS — SERIES 4

NERF ELITE 2.0 VOLT SD BLASTER 2-PACK

TARGET BIG KID SHOPPING CART

DISNEY LORCANA COLLECTOR SET BUNDLE

BUILD-A-BEAR X WICKED: FOR GOOD COLLECTION

SANRIO FOODTRUCK BUMBUMZ

REVIEWS